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Spiritual, Moral, Social and Cultural Development

This is very important to the ethos of our Academy. There are an abundance of trips and activities to help our young people broaden their horizons, for example we annually visit France, New York and Belgium, where we witness the battlefields of the First World War. London is also an annual event, to visit Parliament and the theatres. Other excursions include the National Memorial in Alrewas as well as the Imperial War museum North and Liverpool. Our students visit Warwick castle, Howarth, and Styal Mill.

Many visitors to the academy add to the richness of their experience including, a holocaust survivor through the Rudi Oppenheimer Trust who discussed the perils of WW2, Paradise Moeketsi (a South African football coach and friend of Sir Stanley Matthews) who talked about apartheid, our local vicar from St Pauls Church who discussed the Harvest, Jean Gough (Sir Stanley Matthews daughter) who addressed the audience at the Awards Evening who emphasised the importance of achievement and ‘doing the right thing’, Chelsea’s Choice an innovative applied theatre production performed to raise awareness of Sexual exploitation, The Samaritans have been to the Academy to help deliver PSHE, Dove Bereavement and Staffordshire Drugs Team have also addressed the students. These are a just a selection of the visitors we have had to support our SMSC programme.

Finally each week every Form Class has at least one morning a week reflecting on a diverse range of topics. Since September we have reflected on Nelson Mandela, Harvest and Eid, Halloween and All Souls ‘ Day, Remembrance, September 11th, Kennedy’s death, the Pope blessing the vulnerable, selfless acts, favourite poems and books, Advent & Christmas and a major theme for January will be the Holocaust. The students and staff respond exceptionally well to these themes and we link reflections to our assemblies, literacy and the WOW Word of the Week.

Examples of Reflection time presentations:


Simon Weston – Lessons for us all.